Ivars

Brand Identity, Packaging

Identity, vehicle wrapping for fish & chips food truck branch.

Frealas has created the logo, identity, menus, T-shirts, for the food truck branch of Ivars Fish & Chips. The new restaurant on the go, is often located at the far end of ultra-hip South Beach Avenue, is owned by Ivar and Kristy Reoln, who named the place after Ivars’s grandfather who taught him how to cook fried fish. They also have a dog named Ivar and own another, more upscale restaurant in Seattle, Washington, named after their son. Ivars started cooking fried fish for his Sunday brunch at his other restaurant and it was a big hit with his customers. Then he started selling it from a food trailer during the Fesitivals, which generated long lines across Ainak Park, where the festival is held annually. He realized that he had something special and that fried fish, which had fallen out of favor over the years, was making a big comeback.

“He realized that he had something special and that fried fish, which had fallen out of favor over the years, was making a big comeback.”

Sector

Brand Identity, Packaging

Brand Identity and packaging for coffee company with a focus on mental health awareness.

Ivars

Brand Identity, Packaging

Identity, vehicle wrapping for fish & chips food truck branch.

Frealas has created the logo, identity, menus, T-shirts, for the food truck branch of Ivars Fish & Chips. The new restaurant on the go, is often located at the far end of ultra-hip South Beach Avenue, is owned by Ivar and Kristy Reoln, who named the place after Ivars’s grandfather who taught him how to cook fried fish. They also have a dog named Ivar and own another, more upscale restaurant in Seattle, Washington, named after their son. Ivars started cooking fried fish for his Sunday brunch at his other restaurant and it was a big hit with his customers. Then he started selling it from a food trailer during the Fesitivals, which generated long lines across Ainak Park, where the festival is held annually. He realized that he had something special and that fried fish, which had fallen out of favor over the years, was making a big comeback.

“He realized that he had something special and that fried fish, which had fallen out of favor over the years, was making a big comeback.”

Sector

Brand Identity

Visual identity and comprehensive 

digital package.

Ivars

Brand Identity, Packaging

Identity, vehicle wrapping for a fish & chips food truck.

Frealas has created the logo, identity, menus, T-shirts, for the food truck branch of Ivars Fish & Chips. The new restaurant on the go, is often located at the far end of ultra-hip South Beach Avenue, is owned by Ivar and Kristy Reoln, who named the place after Ivars’s grandfather who taught him how to cook fried fish. They also have a dog named Ivar and own another, more upscale restaurant in Seattle, Washington, named after their son. Ivars started cooking fried fish for his Sunday brunch at his other restaurant and it was a big hit with his customers. Then he started selling it from a food trailer during the Fesitivals, which generated long lines across Ainak Park, where the festival is held annually. He realized that he had something special and that fried fish, which had fallen out of favor over the years, was making a big comeback.

Client

Sector

Discipline

“He realized that he had something special and that fried fish, which had fallen out of favor over the years, was making a big comeback.”

Brand Identity and packaging for coffee company with a focus on mental health awareness.

Brand Identity, Packaging